Identity Design Portfolio with Use Cases

Identity design is the visual representation of a brand. It encompasses a wide range of elements, including logos, color palettes, typography, and imagery. It is used to create a cohesive visual experience across all aspects of a brand, from its website and social media presence to its marketing materials and product packaging.

A well-designed identity can help a brand to stand out from its competitors, connect with its target audience, and build trust. It can also play a vital role in driving sales and increasing brand awareness.